Clients are attracted to Parker, and stay with us for a fundamental reason: we are effective at helping them achieve their business results.

We immerse ourselves into our clients’ business. We listen closely to their specific Marketing challenges, what decisions they need to make, and what business results are sought. 

We will have a point of view on the issues and the findings of the research.

Our analysis is cogent, on-time and value-add. 

Our Values, Approaches, Industry Expertise, and Focus on specific areas of learning allow us to leverage two decades of excellence to professionally solve our clients’ problems. 

PROVE IT: Through 2003, Pharmaceutical clients’ products we have been involved with have aggregate sales in excess of $18 billion Quick-serve Restaurant client who utilizes Parker for concept screening has experienced 25% sales growth since 2000 In 2002, assisted client in understanding & developing strong argument against succumbing to retailers’ pricing pressure, thus enabling client to maintain their 30% branded premium  Copy testing client in Financial Services sector won 2003 ARF David Ogilvy Award for Excellence in Advertising Research